Emerging Economies

When a new economy forms, the same five layers appear around it: discovery, where customers work out what they need; permitting, where rules and paperwork are handled; finance, where it gets paid for; build, where the thing is made or installed; and operate, where it is maintained afterwards. Newcomers pile into build because it is…

A trend is a rising line: one product, one moment, and an audience that moves on. An economy is a rising line that created a person with an ongoing need, which means recurring spend, supporting services and room for many businesses at once. The test is not how fast the line rises. It is whether…