Courses

Coming soon. Two of them, both built from work we do here every week rather than assembled to fill a curriculum.

Self-paced. Screen recordings, templates and worked examples, not talking-head video.

Validate an Idea

What to test, in what order, and what result should make you stop. Problem and demand first, willingness to pay next, real usage during the MVP, acquisition and unit economics before you scale.

You get the templates we use for our own sub-$1,000 experiments, the spreadsheets behind them, and worked examples that end in a decision: build, change or kill.

For anyone about to spend months on something they have not tested.

First Hundred Customers

Getting from published to paid, and then repeating it until it stops being luck. Where your customers already are, founder-led sales when you have never sold, outreach that gets answered, communities, directories and launch platforms.

The course teaches the method for people who want to run it themselves. If you would rather have it run for you, that is a service, and we will point you to it.


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